Selling a home is a big decision, and you should know exactly how it will go before you sign anything. This is my plan for getting your home sold: how we’ll price it, prepare it, market it, negotiate, and get you to the closing table, and how you’ll hear from me at every step.
Hey, I’m Andre
I’ve been a licensed Realtor in Connecticut since 2009, and in New Jersey since 2025. Before real estate I spent years at Verizon, which is where I learned that the client experience comes down to two things: clear communication and following through.
I’m a Certified Distressed Property Expert (CDPE), and I work with KW Legacy Partners. I’ve helped sellers and buyers in 36 towns across the state, from first condos to multi-families to a $1.3 million Westport home.
My track record
Every closed sale I’ve been part of in SmartMLS since 2010, as the listing agent or the buyer’s agent. Rentals are not counted.
Towns I’ve sold in
Want to see how my listings sold against their asking prices? I’ll pull those results straight from SmartMLS and walk you through them when we meet.
What my clients say
From sellers
“After working with Andre I will never be looking again.”
“What could have been an overwhelming experience felt seamless.”
“When there was a question or issue, Andre was on top of it.”
From buyers
“Andre made the process feel comfortable and manageable.”
“I almost gave up four times but he didn’t give up on me.”
“Andre was extremely knowledgeable and honest during the search.”
“If you’re looking for an agent who truly makes things happen, Andre is it!”
Excerpts from 5-star Google reviews. If the button doesn’t open, search “Andre Holloman, Keller Williams Realty” on Google.
Our three goals
- Top dollarThe highest price the market will pay for your home.
- Your timelineA sale and closing date that fit your plans.
- Less stressNo surprises. You always know what’s next.
How the sale works
- PreparationWe review the market and your home’s value, set the price together, and get the home ready for photos.
- Finding our buyerYour home goes live on SmartMLS and the major sites, and I go after the buyers and agents most likely to buy it.
- NegotiatingI review every offer with you: price, financing, contingencies and dates, then negotiate the best terms.
- Under contract to closingInspection, appraisal, the attorneys and the move. My team keeps every deadline on track.
Pricing your home
The right price brings in the most buyers, and more buyers is how you get the best offer.
Priced right
- Your home shows up in more buyers’ searches
- More showings early on, while the listing is new
- Offers come in, sometimes more than one
- You negotiate from a strong position
Priced too high
- Many buyers never see it in their searches
- Few showings
- It sits, and buyers start to wonder why
- Price cuts follow, and it often sells for less
How buyers search
Buyers shop in price ranges. A buyer searching up to $350,000 never sees a home listed at $359,900, even if it’s the perfect fit. A few thousand dollars can take your home off the screens of the buyers most likely to buy it.
How we’ll choose your price together
We look at three kinds of homes near yours:
What buyers actually paid. The strongest evidence of your home’s value.
Where prices are heading. Buyers have agreed to a price; the final number isn’t public yet.
Your competition. These are the homes buyers will compare with yours.
Your home value report
Before we meet I prepare a report on the homes near you that sold recently, are under contract, or are for sale now, built from SmartMLS and the town assessor. We go over it together and you choose your price.
Getting your home ready
Most buyers see your home online first. These steps help it look its best in photos and in person.
- Clear counters and surfaces
- Remove personal photos and collections
- Thin out closets and storage
- Fix small repairs: drips, bulbs, sticky doors
- Deep clean, including windows
- Trim the lawn and shrubs; sweep the entry
- Fresh, neutral paint where it’s needed
- Plan for pets during showings
How I’ll market your home
SmartMLS and the major sites
Your listing goes on SmartMLS, which feeds Zillow, Realtor.com and hundreds of other sites, and is shared with every agent in the MLS.
Reverse prospecting
Every day I check which buyer searches in the MLS match your home, and I reach out to those buyers' agents directly.
My agent referral network
I stay in regular contact with agents across Connecticut and New Jersey who send their buyers my way.
Constant Contact
Your home goes out to my contact list and past clients through email campaigns, with a link to the listing.
Leverage the neighborhood
Neighbors often know someone who wants to live nearby. I make sure they know your home is for sale.
My communication plan
A phone call from me
Two scheduled calls each week to go over showings, feedback and next steps, whether or not there’s news.
Your seller update page
A private page just for you with the week’s showings, online views on Zillow and Realtor.com, buyer feedback, and the market around you.
"Here’s what happens next"
When we reach each stage, you get an email explaining what happens next and what, if anything, I need from you.
Nikki of Real Concierge
Nikki is my transaction coordinator. Once we’re under contract she tracks every deadline, document and party so nothing slips through the cracks.
Once you accept an offer
Home inspection
The buyer usually has a home inspection. If they ask for repairs or a credit, I’ll help you weigh each request and negotiate a fair answer.
The buyer’s financing
I confirm the buyer’s pre-approval before you accept, and I stay in touch with their lender to keep the loan on schedule.
Appraisal
If the buyer is financing, the lender orders an appraisal. I give the appraiser the comparable sales that support your price.
Attorneys and associations
In Connecticut, attorneys handle the closing. If you’re in a condo or HOA, we order the association documents the buyer needs early.
Moving and closing
We schedule the final walk-through, set up utility transfers, and you hand over the keys at closing.
Questions sellers ask
How much does it cost to sell?
Real estate commissions are not set by law and are fully negotiable. My fee is written in our listing agreement before anything happens. Since August 2024, offers of compensation to a buyer’s agent can’t be published on the MLS. Whether to offer a buyer’s agent any compensation, or a concession to the buyer, is your decision. I’ll explain what’s common in your market and the trade-offs, and we’ll put your choice in writing. Your other costs usually include your attorney’s fee, the Connecticut and town conveyance taxes, and paying off your mortgage.
How long will it take to sell?
It depends on your price, your home’s condition and the market in your town. When we meet, I’ll show you how long similar homes near you have taken to sell.
Do I need to be home for showings?
No. Showings are scheduled through ShowingTime and you approve each one. It’s best if you’re out of the house so buyers feel comfortable.
Should I make repairs before listing?
Fix the small things that show up in photos and inspections. For bigger projects, we’ll talk about whether the cost will come back to you in the sale price.
What if I need to buy my next home?
I can help you plan the timing of both, including the order of sale and purchase and a closing date that works for your move.
Next steps
- Walk through your homeWe meet at the home, talk about your goals and timeline, and I note what buyers will notice.
- Review your value reportWe go over the comparable homes and choose your list price together.
- Sign and prepareWe sign the listing agreement, plan any prep, and schedule photos.
- Go liveYour home hits the market and your weekly updates begin.